My Ideal Job Description: 

This list isn't sensible for every scenario, as duties need to be added or delegated as the situation dictates. That said, below is a non-exhaustive list of what I would enjoy contributing on behalf of an agency's success:

Grow Team: Hire/Train/Manage Specialists

  • Conduct performance reviews and employee evaluations to ensure employees are performing towards standards of excellence for their roles
  • Establish and optimize SOPs
  • Improve team comradery
  • Develop and nurture employee roles and responsibilities for the purpose of advancement
  • Mentor employees towards their optimal performance and career goals
  • Balance workloads
  • Increase team knowledge via training standards and live optimizations

Grow Agency: Lead And Scale Agency’s Digital Department

  • Manage initiatives across marketing disciplines
  • Set and manage OKRs
  • Grow team into SMEs
  • Increase ROI

Grow Clients: Turn Customers Into Raving Fans

  • Ensure proper customer service levels
  • Maintain operational excellence
  • Improve results
  • Seize opportunity for cross-sells and upsells

Stretch goals: Place Big Bets To Achieve Big Gains


  • Optimize DWY business offerings
  • In person and online thought leadership speaking opportunities
  • Assist with agency new business marketing efforts
  • Develop client referral system
  • Travel to improve client relationships, agency awareness within niches for new business, and to maintain leadership excellence

Think we could be a fit?

Get in touch to talk about building something great together!